We provide support across key mobile formats of rewarded video, interstitial, native and display to match buyer needs to your inventory through in-app bidding solutions as well as access to incremental brand spend.
OPENWRAP SDK
OpenWrap SDK gives app publishers and developers a gateway to new programmatic demand and brand budgets. Take advantage of the auction environment to increase transparency and competition for every impression you monetize.
OpenWrap SDK is the gateway to programmatic brand demand.
Deliver relevant ad experiences to your users that keep them in your app. Offer brand advertisers rich, targetable parameters by passing valuable bid stream signals and leveraging PubMatic’s leading addressability solutions.
MOBILE APP ADDRESSABILITY
Developers can easily implement, manage and test leading identity solutions that drive the scale needed for buyers to maximize performance.
We have a material lead in the space with our publisher partners leveraging this solution to future proof themselves to support addressability in the face of challenges such as IDFA and regulatory changes.
OpenWrap SDK brings you seamless Identity Hub integration.
Easily understand how your inventory is accessed with a transparent platform and full control. Our platform will plug into or enhance almost any app monetization setup so you can reduce latency and focus your resources on user experience.
PUBMATIC SSP
Built and optimized from the dawn of the programmatic era, our best-in-class sell-side platform has a proven track record of delivering mobile app developers premium brand demand and enhanced monetization. Our unique feature set and innovative solutions help you meet the needs of global buyers who want to connect with your valuable user base.
Through OpenWrap SDK, we have been able to seamlessly integrate new demand partners, resulting in increased revenue and very competitive CPMs. Service and consultation have also been outstanding. Together, the PubMatic team and platform have allowed to us to spend less time managing our ad monetization and focus more on creating and delivering quality apps.
JIM DEFALCO CEOWorking with top SSPs, such as PubMatic, helps Primis provide superior video experience and monetization to our publishers. The Power Verticals contextual solution connects PubMatic’s unique demand with publishers from attractive verticals, such as gaming, finance, music, and pop culture. By creating these inventory packages with PubMatic, we were able to best match demand and supply.
RINAT AVRINA DIRECTOR OF BUSINESS DEVELOPMENT, CLIENTSAt ironSource, our mission is to provide app developers with the best solutions to build their businesses — and that includes providing access to diverse sources of premium advertising demand. For brands, in-app inventory delivers engaged audiences at scale — and allows them to meet their KPIs around viewability and brand safety. Working with PubMatic enables us to connect our global app partners with programmatic video from some of the world’s most recognized advertisers, creating a win-win for both parties.
ARI BRANDT VP GLOBAL MARKET PLACE & STRATEGIC DEVELOPMENTGrow your revenue — and your audience engagement, today:
We provide the tools, demand and data to work across ad formats, devices, sales channels and geographies so you can leverage our platform in a way that works best for your app.
As a champion of independent app developers and the open internet, our goal is to help sustain and enable your business for the future.
With a dual focus on transparency and building innovative technology, we can connect apps with brand spend to increase retention and enrich the app experience.
Make your app work smarter, not harder. Get in touch and get started growing revenue today.
